who needs stars when you can have peter jackson

Sunday, August 23rd, 2009

were the lord of the rings triliogy and the harry pottery quintology (is this a word?) the beginning of the end of a-list stars. both are event films with strong source material and a built in fan base.

while peter jackson was the driving force behind the lord of the rings, at the time that he signed onto the project he was basically only known for making quirky yet well made independent movies. and since new line cinema filmed all 3 films simultaneously then released them over a 3 year period, presumably peter jackson did not reap the benefits from the project had the films been put into product after the release of the previous title. meaning, the cash winfall was mostly new line cinema’s.

this aticle in the weekend edition of the international herald tribune essentially exams what’s happened to a-listers since 2000 when guys like russell crowe and george clooney could open a movie.

for russell crowe, it’s obvious what happened to his popularity. a la naomi cambell, he threw a phone at service provider who made infinitely less money per year than crowe makes per movie.

with geoge clooney, his foray into politics turned off everyone in middle america who had grown to adore him during his time on ER.

the IHT argues that julia roberts’ repeated absenses has made many americans forget america’s sweetheart. and what’s become of jim carey?

arguably, the powers that be in the film industry have a lot of stuff to compete with. these days, they’re not only competing with PS3 and Wii, but also facebook and twitter.

the articles sites one prominent executive as blaming twitter and text messaging (that’s sms for all you euro-fags) for killing films off opening weekend. (we can only hope this happens with tarantino’s new flick). but this would imply that studios used to shove out mediocre product, hype it to the rafters, and hope nobody noticed until word of mouth would start to spread when kids and parents went back to their normal routines.


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